Archive for Commentary
How to Fix a Server Resource Site Suspension
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Nobody likes having their web hosting account suspended for any reason. Going through a server resource usage suspension though can be on of the more stressful combination of web site hosting problems because of the many factors that come into play. Let me see if I can help you, to make your next server resource suspension at least go a little smoother, or at least let you know what you can expect.
Notification of the System Resource Usage Problem
Now the situation starts with getting some sort of notification via e-mail about the problem at hand. Often, web hosts will give you details on where the script is hosted on your site that is causing the problem. It is often up to you to decide what that script is though.
Next, you have to figure out a way to disable that script or disable the part of the script that is causing the problems. For example, if you were using WordPress to manage your web site, turn off all the plugins. I wouldn’t disable WordPress all together, but switching off the plugins or changing to the default theme might help find the cause of the problem.
Fixing a Server Resource Usage Problem
The truth of the issue is you will have to turn things on and off, disable this, delete that and more. It will take some detective work to find the root of the issue that is causing the shared server’s RAM and CPU to go up so much.
Your web host will often review your account status ever 24 hours or so, to see if your changes are having any real impact in reducing your server resource usage.
Although it sounds like a way to get more money from you, upgrading to a VPS or dedicated hosting plan are a reasonable fix for the problem too. Your web site might have grown in popularity and usage so much, it is time to look for a hosting plan that will give you more proverbial “elbow room” when it comes to RAM or CPU usage.
I hope that helps with fixing your own server resource issues or, at least, lets you know what you can expect if you ever find yourself in a similar situation. Feel free to post your own tips or questions in the comments, would love to hear what you have to say about this debatable topic.
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How to Setup an Affiliate Program
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Are you a web host looking for a way to bring in new customers, and reward current customers or web site owners for doing the dirty work for you? Then you might want to look into setting up an affiliate program. It takes some capital stored up to get started, but once you do – you will see your new accounts list grow and grow every single day.
Most of the time when a web host starts an affiliate program they either host and setup the script themselves or they let a third party control things. If you go the self hosted route, you can always search Google for, “affiliate program scripts” to find some script suggestions. I have not had much experience with scripts like this, so I will leave that as homework for you to do. For smaller web hosts, letting a third party handle things might seem more efficient. You have less to worry about and all you really have to do is dump some money in, and then decide who gets paid for what referral.
Two third party affiliate program providers you might check out are:
- Commission Junction
- Google Affiliates
Both have their own good and bad points, but have also established themselves as leaders in their field. I would highly suggest either one of them (or both!).
How Much Should You Pay Per Referral?
Now, how do you determine how much to pay out per referral? On average, I would say pay out half the yearly price of your most popular plan. So if your most popular web hosting plan costs $120 a year, you should pay your affiliate partners $60 per referral. Not going to say you have to play by that rule, but I have seen it as a success time and time again.
Unless you have an endless supply of cash you will need to make sure you are still making enough profit in the long term to meet the discount you are providing now.
I hope that helps any web hosts out there listening with their own affiliate program questions. Now I have to ask you, what have you seen that works as far as setting up an affiliate program? Please give us all a few suggestions in the comments.
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7 Extra Service Ideas for Web Hosts
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There comes a time with every web host, when they feel they have outgrown their current services they provide, and they want to do more than just web hosting. When a web host diversifies into other things, they often branch out internally or with the help of a third party into other services. If you are a web host out there looking for a way to branch out, I have a few suggestions that you might want to look into.
Domain Name Registration – This one is the most obvious additional service a web host can provide. Who doesn’t want to give customers the ability to register a domain and buy the hosting in one place? By doing so, you keep you customers from looking elsewhere for one of the most important add-ons you could branch out into.
Backup Hosting – Many web hosts move into backup hosting too. You could provide off site personal backup as a secondary service, or you could offer a subscription based service for the customer’s web site backup and the process of restoring that backup.
SEO or Marketing Services – When it comes to selling search engine optimization or any sort of marking packages, make sure you have the support team to back you up. This sort of service has a bad reputation, because many people see it as selling snake oil. It is a tricky one to show real results from, so if you do move into the SEO and marketing business, just make sure you provide your customers with the goods.
Gift Cards – Providing gift cards can be an excellent way to make yourself look more compassionate about the customer’s needs. It might not make loads of money, but providing a way to give your services as a present is never a bad thing. It could help out beginning web hosting gurus, and help young webmasters in getting their first works on the Web.
Affiliate Programs – Why sell your web hosting plans yourself when you can get somebody else to do it for you? By giving people a “finder’s fee” when they bring you a new customer, you give your community a reward, just for sharing their opinion. Now it might be hard to lure affiliate professionals, when some companies pay 95% of their profit to affiliates, but start out low and work your way up.
Web Site Design – Like domain name registration, offering a web site design service or an internally built WYSIWYG editor is another nice extra service to add. It is one of those web hosting necessities that everybody needs, and not everybody has the time to do themselves.
Other Flavors of Web Hosting – When it comes to adding extra services, do not just look at things outside web hosting. You could offer more web hosting plans. For example, if you only provide shared web hosting right now, you could move into VPS or dedicated web hosting services. You could even make shared hosting plans that are a little cheaper (with less extras) or a shared hosting plan that is a little more expensive (with more extras).
There are many ways a web hosting company can diversify. The important thing to remember is to keep your quality of the service as high as possible for each new service you provide. I have seen web hosts launch a new product, then forget about it the next month, too many times. Make sure you give yourself ample time to build up each new service you decide to provide.
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Anybody can set up a forum script and host it somewhere, but what does it take to make a set of forums on the Web a big success? Well, I might not be able to help you build the most popular set of message boards you have ever seen (because if I could, I’d be doing that – earning millions in Google AdSense ads, and not still going on and on here). I do have a few suggestions though how you can get off the ground after having setup your forum script.
How to Give Faster Web Hosting Support
Posted by: admin | Comments Comments OffA web hosting company can not keep a customer base happy with sloppy support habits. Think of your reply back to a web hosting customer as a sandwich. You start out with the slice of bread introducing yourself, you have the goodies inside which represent your reply and you have the second piece of bread to finish things off. If you learn how to build your sandwich reply, then you can handle support situations in a much faster way than the web host down the block is doing it, making your web hosting company just a little ‘bit better.
Introduce Yourself
First impressions are important, so you never want to jump right into the reply without letting people know who you are. In the first part of your reply, you need to state who you are, what company you are working for and thank the customer for doing business with you.
Here is a perfect example:
In those two sentences, I was able to greet the customer, tell them who I am, what company I am working for and generally start the customer/client conversation on a happier foot. Also note that I used the client’s name too. This is very important. If you know the customer’s name, make sure you use it to start the message. This makes for a much more customized reply to the client. They feel like they are talking to a real person, and not just reading some pre-defined message you send out for these types of situations.
Meat and Potatoes of Support
Next, you will want to give the proverbial meat and potatoes of the reply. You want to make sure you give the impression that you understand the problem, clarify the issue (if needed) and then give suggestions for fixes they can do or thing you need for them to do.
Now this is highly flexible depending on the situation at hand. Just make sure you read and re-read your reply before you send it back to the customer. Make sure this makes sense to not only you, but to somebody who might be less knowledgeable on the topic than you are.
Wrapping Up Communications
At the end of a reply to a customer, you want to hit some of the basics you touched upon in the introduction. You want to thank the customer for doing business with your company, and you want to leave the proverbial door open, just in case they have any other problems.
Here is another example:
See what I did there? I called the client by his name again, thanked him for his time and told him if he needed anything else, then to please let us know and we’d be happy to help out.
The golden rule comes into play in any customer/support team contact. You do not just want to get them the answer. The golden rule says, “treat others as you would like to be treated”. You must put yourself in that person’s shoes and think, what kind of reply would you like to see if the shoe was on the other foot?
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