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Professional Blogging: How To Become A Successful OnlineTechnology Reporter - My Story With Robin Good

Written by on Wednesday, July 25th, 2007 in citizen journalism, blogs, Robin Good, credibility, RSS, Online Collaboration, ContentDeliveryAnd Distribution, Online Marketing, Video Production, Social Networking, Independent Publishing.

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Professional blogging is a huge growth area, and there are few people who wouldn\’t relish ditching the nine-to-five for a life writing about the things they love best. That\’s exactly what I did one year ago, when I joined Robin Good\’s Media Network. I haven\’t looked back since. A little less than a year ago I hadn\’t even considered the idea that I would be making my living by writing blog posts and making videos for the web. I was an active blogger, putting together various projects and writing about what inspired me, but I had no inclination that blogging would change my life in so many ways. I had worked all kinds of jobs, from HR recruitment to lecturing …

Online Marketing: 10 Usability Findings To Increase Sales And Customer Loyalty

Written by on Friday, March 23rd, 2007 in credibility, newsletter publishing, user experience, usability, Online Marketing, InterfaceandNavigation Design, Presentation.

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Intro by Robin Good If you are into wanting to learn and understand more about what you can do to further improve the impact of your online communication strategy while adding new useful components to it, the best thing to do may be to find the time to carefully study what some of your competitors have already done before you. Photo credit: Gabriel Moisa One researcher that spends most of his time to systematically analyze, compare, review and suggest what web publishers and traditional companies with a web presence can do to improve their online communication is world-renowned usability guru Jakob Nielsen. I personally follow Jakob\’s writings and research since I read about him over ten years ago in Byte, …

How To Increase Online Trust For User Generated Content And Enhance Your Web 2.0 Site Trustworthyness

Written by on Thursday, March 8th, 2007 in Credibility- Authority, credibility, trust, Privacyand Security, Online Collaboration, Web 2.0, Online Marketing.

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At the end of 2006, Time magazine decided that its person of the year was "You". Yes, You. All the You\’s that create and rate content on heavy hitting sites such as MySpace, Wikipedia and YouTube. The reason behind this is that a shift has happened where content isn\’t generated or rated by experts anymore. Instead it\’s by everyday folk like you. Photo credit: Yuri Arcurs This is further back up by a recent Revolution survey showed that within the 16-44 age group: 48% have been to a blog site 26% have created their own blog 74% have rated or reviewed products, content or services User generated content is one of the key foundations of Web 2.0. (For those of …