Archive for Marketing
Win Some Marketing Assistance!
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Could You Be The Winner…
…Of A Free 30-Day Online Marketing Program?
Did You Know? We recently introduced brand-spankin’ new Search Engine Marketing (SEM) & Search Engine Optimization (SEO) offerings. These custom-developed programs were crafted to meet popular demand. Even more relevant, we built them to bring you the absolute best value for your marketing dollar. So now when you develop a new website, you no longer have to ‘build it and hope they will come,’ you can make sure to drive new customers right to you. And be sure to check out our cool new tool that helps you explore potential online marketing options specific for your business at http://www.lunarpages.com/sem-seo-calculator.
Is It You? Is It You? As part of the launch of our new SEM-SEO programs, we are holding a contest. One lucky Lunarpages customer will receive a FREE 30-day Basic SEM-SEO program, valued at $389. This is an extraordinary program that includes Search Engine Marketing in Google, set up of your Facebook & MySpace advertising programs for use of your free coupons, custom written meta data for your website, a Keyword Density report, development of two 400 word articles about your business, each submitted to 20 sites, business directory listings in over 25 directories including Google Maps, Yahoo Local, OnStar, City Search, Insider Pages, Search Engine Rankings report and more. You get the idea…It’s a lot of stuff. Check out the full list of marketing elements you get at http://www.lunarpages.com/search-engine-marketing-optimization-packages.
So You Ask: How Do I Enter The Contest? It is easy. Simply fill out the form at http://www.localdirective.com/Lunarpages-SEO-SEM-Contest . The winner will be announced in next month’s newsletter. It could be you. What are you waitin’ for?
Make Your Twitter Page Stand Out
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How often do you use Twitter? You might just use it to follow a few friends, or you might use it to market your web site projects. There are a lot of ways to use Twitter as a service. My question that I pose to you is, how can you make it better looking?
Twitter Backgrounds – Many people have customized the backgrounds of their Twitter pages to display more information about them. This can easily be done by using a really big background image that you type the content on as a part of the image. Darren Rowse (as seen above) has done an excellent job at that on the @problogger Twitter account.
Twitter Colors – Want to change the default color scheme your Twitter profile uses? All you need to do is login to Twitter.com, and then click on the Settings link at the top of the web page.
Next, click on Design – and you will be given several default design choices.
You can also click the “Change Background Image” button to change your background image or click, “Change Design Colors” to tweak the colors that your profile uses for the backgrounds, text, and links.
When you are done – just click on the button labeled, “Save Changes”.
Your Twitter “About” Link – Have you added your web site’s URL to your Twitter profile? You can do that by going to Settings > Profile.
Some people will put in their web site’s URL, which is perfectly reasonable. One neat tip you might try though is to create a special page on your web site dedicated to people who find you from Twitter. For example, you could create yourdomain.com/twitter, and on that page welcome your Twitter followers and post specific content geared more towards that audience and topics they might be more interested in.
When there are millions of people using Twitter every single day, you have to use a little creativity to make your tweets stick out from the crowd. Remember, you can follow Lunarpages on Twitter too @lunarpages.com.
New Online Marketing Advertising Plans
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How can you make a bigger and better impact on the Web? Using the right online marketing techniques, any web site or business on the Internet can become a real success. Let me introduce you to the Lunarpages Online Marketing Services, developed in partnership with the digital advertising agency LocalDirective.
Available in three tiers, depending on your needs and budget, the new marketing services from Lunarpages can help you with everything from search engine marketing, to search engine optimization, to social media marketing and PR marketing, to email marketing. Our goal is to drive qualified visitors to your web site, so you can convert these visitors into purchasers, helping you to harness what may be the most cost effective form of advertising available today.
Here are the three tiers you have to choose from:
Introductory Online Marketing Package = Only $149
Get started with the development of your online presence with this introductory package, which provides:
- Facebook & MySpace Coupons Redemption
- Search Engine Optimization
- A customized Search Engine Ranking Report
- Custom Meta Data (title, description & keywords)
- A customized Keyword Density report
- Search Engine Marketing Guide
- Business Directory Listings
Basic Online Marketing Package = Only $389
Ratchet your online presence up to a higher level with our basic package, which provides:
- Google, Yahoo or Bing: $50 Pay-Per-Click Campaign
- Facebook & MySpace Coupons Redemption
- Search Engine Marketing Guide
- Business Directory Listings
- Search Engine Optimization Website Effectiveness
- Custom Meta Data (title, description & keywords)
- A customized Keyword Density report
- Search Engine Optimization – Link-Building Articles
- Search Engine Optimization – Ranking & Competitor Comparison
- Search Engine Analytics
Custom Online Marketing Package = Try Out Our Online Marketing Calculator!
Just answer a few simple questions and our online marketing calculator will recommend the best marketing program for your needs.
Ultimately, the most effective search engine marketing program will be an ongoing program that is custom to your business, developed just for your target audience, and that takes your unique circumstances and competitors into consideration.
For many businesses, your online presence will definitely determine your future. Use our custom calculator to determine the best option for you, depending on seven different marketing variables. Then give us a call and we will be happy to discuss a custom program developed uniquely for you to meet your business objectives.
Make 2010 Your Year Of Accelerated Business Growth!
So, the question you might have now is where is the value in this for you? Why should you invest your money in online advertising?
The major reason is that once you have a great web destination, you need to bring visitors to the site and then you need to convert these shoppers into buyers. Online marketing has been proven to have one of the highest Return-On-Investments of any advertising, so you can be assured that your investment will work hard for you to help take your business to the next level of growth.
Not only will online marketing increase your credibility, our advertising/marketing packages will help existing customers find you, attract new prospective customers, and get you more leads. If you are ready to construct a stronger online foundation and presence, check out our new marketing services today to see what Lunarpages and our strategic partner, LocalDirective, can deliver for you!
Up to $110 of MySpace Ad Credit, Just for YOU!
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I do not have to tell you that being a Lunarpages client definitely has its perks. Not only are you partnered with the world’s greatest web hosting company, but you are eligible to very exclusive deals. Lunarpages is teaming up with MySpace’s MyAds service to help you reach a global internet audience.
Both new and existing customers now have access to free MyAds credit to get started with their own advertising campaign on MySpace.com.
How does the partnership work? Just follow these simple steps.
- Purchase a package with Lunarpages and receive a special promotion code to redeem at www.myads.com
- Sign up as a new customer of MyAds and include your promotion code at checkout to redeem your FREE click credit amount
- Use our ad builder to create your ads that will run directly on the MySpace network
What are you eligible for? Depending on your hosting account, your free credit level will vary.
- Basic, Quicksite, Windows = $35
- Business = $45
- VPS = $60
- Dedicated = $110
If you are not a current or new customer for any of the hosting plans above, this offer is not eligible to you. Also, please note that the promotional credit must be applied to a new myAds Advertiser account within 30 days of creating such account and is valid only for purchase of advertising through myAds’s online advertising system in the United States only.
If you are already a current MyAds client, you are also not eligible.
How do you redeem the offer?
Current customers can login through the Customer Account Page to redeem their special offer.
Then, click the button that says “Request Your Credits”.
You will then be given a link to click through to sign up for the MyAds service. When on the MyAds web site, click the “Get Started Today!” link to setup your first advertisement.
About halfway through the process, you’ll be sent an e-mail from them to validate your e-mail address. Click the link in the e-mail to do so, then you will be on the web page where you give your billing information.
Be sure to click the link that reads, “I have a promotional code.” and then enter the coupon code you were given when you clicked the, “Request Your Credits” link in the Customer Account Page. After that, finish up with the ordering process – and you should be all set.
Reach More Than 70 Million Active MySpace Users
Are you ready to reach more than 70 million active MySpace users? Be sure to grab your free MySpace MyAds advertising credits today.
20 More Ways to Make a Buck
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Never turn down a man willing to give you a dollar. Now sure, I could give you a dollar, however I thought rather than giving you the dollar, I would show you how to make one instead.
Put your counterfeiting kit away, that won’t be needed. All you need is a good list of resources to get started with, to get started having your web site make money for you, rather to taking it away.
Here are some great advertising links and resources to learn from:
AdCherry.com
Make a free banner ad for your small business in minutes.
SocialSpark.com
SocialSpark is a blog marketing network that connects advertisers with bloggers through an online marketplace.
PostaDollar.com
Leave $0.20 tips on websites you read.
PublicityWheel.com
Publicity Wheel is a fun and unique way to achieve a boost in traffic and exposure for your website at absolutely no cost.
Google AdSense
Display targeted Google ads on your website’s content pages and earn from valid clicks or impressions.
OIOpublisher.com
OIOpublisher is an ad manager that focuses on maximizing your revenue, saving you time, and keeping you in complete control of your ad space.
Clickable.com
Clickable is an online advertising solution that makes managing search marketing simple and effective.
BuySellAds.com
Super easy advertising marketplace!
publisher.simply.com
Become a Publisher and convert your website traffic into revenue.
Apt.yahoo.com
Yahoo’s ad publishing network and information.
AdExcel.com
AdExcel is a new Social Advertising Network that is raising the bar in many areas with Twitter for Related Tweets on Ads, a new Social Ad Bar, Personal Ad Network (a free white label service) and a Publishers Social Network.
EntryAds.com
Sell advertisement on your site in online auction for time.
AdHack.com
AdHack is an open marketplace for ad creative. Anyone can make an ad. Anyone can buy an ad.
AdReady.com
Easy and effective online advertising.
AdPoppr.com
The fastest and simplest way to increase your website conversions.
OpenShare
OpenShare is a free banner exchange service targeted at Open/Free source project and blogs that want to increase their audience and climb the search rank.
OpenX.org
OpenX is a free, open source ad server for web publishers. It is available as a hosted services or as downloaded software.
AdParlor.com
AdParlor is a full service social network advertising agency.
Adjix.com
Adjix allows people to get paid to shorten URLs. It’s a cross between TinyURL and Google’s AdWords. When a user shortens a link, we insert a subtle text ad. Users can also shorten links which are ad-free.
LiveBannerMaker.com
Create your online banner, use or share in your web site, MySpace, Facebook, and more!
More Advertising Resources and Services?
That is all the links I have for you this month. What are some of your own favorite advertising services or resources? Feel free to share them with the rest of the group in the comments!
WooRank Bring Better Web Site Analysis
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I often get asked by Lunarpages clients, how can I make my web site better? Now that is an open ended question that could be answered a hundred or more different ways. Rather than going through them all one by one, now I just point people at WooRank.com.
Now let me explain to you what WooRank is, and how you can use it to make your web site perform better.
Just because you have a Web site online, you are not guaranteed visibility. The only way you can gain visibility on the Web is to optimize your web pages for performance, and offer solid content. WooRank is here to help with that. It will let you know how you rank using several different search engine optimization measurements, and also what you can do better to improve that rank.
For example, pull up the WooRank review for the Lunarpages Newsletter. This is what is shown for Traffic estimation:
If you click the blue plus sign next to traffic estimation, you’ll get a hint about how it was put together.
Here are some of the details this online tool provides to you:
- Visitors
- Content
- In-Site SEO
- Home analysis
- Inside analysis
- Website compliance
- Off-Site SEO
- Popularity
- Directories
- Social Media
- Usability
- Website information
- Server
- Domain
- Related websites
There are over 16 different categories to go through, and after doing so, I can promise you your web site’s performance in the search engines and beyond will be even better.
Give it a shot at WooRank.com, and then come back and let us know what WooRank did you get?