Media: The Characteristics Of The New Media Landscape
Written by on Wednesday, November 22nd, 2006 in new media, media influence, media, media democracy, personal media, Online Collaboration, Independent Publishing, ContentDeliveryAnd Distribution, Social Networking, Audio&Music Publishing.
Most often, when people are asked to describe the current media landscape, they respond by making an inventory of tools and technologies. Our focus should be not on emerging technologies but on emerging cultural practices. Rather than listing tools, we need to understand the underlying logic shaping our current moment of media in transition. Photo credit: picpics These properties cut across different media platforms and different cultural communities: they suggest something of the way we live in relation to media today. Understanding the nature of our relationship with media is central to any attempt to develop a curriculum that might foster the skills and competencies needed to engage within participatory culture. The contemporary media landscape is:…