Archive for blog

Nov
04

Life Blogging and the Web 2.0

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In today’s connected world, words like “blog,” “LiveJournal” and “Twitter” bombard us. They are featured prominently in the news.  Co-workers, family members and friends are eager to give each other their blog address as a way of keeping up with what is going on with them in their daily lives.  Even social networking sites like FaceBook now offer to syndicate your blog to your wall or like MySpace just come with one.  We are becoming fast a world of “life bloggers” where our actions are made available to be seen by the world at large through the hundreds of thousands of bytes of information about our day that we record in one web application or social network or another.  Rules that many of us had growing up such as “Family issues stay in the family” and “Don’t involve strangers in your drama” have become obsolete as people of all ages, children barely entering puberty and grandparents learning how to use the Internet become fascinated with keeping up to date wither their interests twenty four hours a day, seven days a week.

In the Beginning:

It all began with Usenet and the creation of “threaded” conversations held on bulletin board services.  This allowed people to have interactive conversations and keep them organized so that information was easier to find and easier to understand.  To this day, Usenet still exists and is blooming with hundreds of thousands of new messages every day.  Usually grouped by interest, a Usenet group would be listed as, for example, rec.games.computer.quake for discussion of the PC game Quake.  There are Usenet groups on just about any topic you can imagine from fan groups for Janet Jackson to discussion groups about knitting.

Fast forward a few years to 1998/99 and the introduction of Open Diary and LiveJournal.  Open Diary was the first to recognize that there were many people out there who were using word processing software to make online diaries for themselves, which at the time was difficult and often expensive, as web hosting was comparatively more expensive than it is now.  With this knowledge, the founder who goes by the handle “TheDiaryMaster” created a service wherein users would sign up for an account, choose a template and start publishing from the services interface.  It streamlined the process and also added on many other features that would have been difficult, if not impossible, for those who were publishing on their own. Open Diary introduced security levels so that posts could be friends only or public as well as options for changing fonts and allowing visitors to leave comments on your posts, something that until this service was not available anywhere.  Also available on the service was the ability to add friends, so that you would have a type of reading list to keep up with your favorite diary writers. In fact, Open Diary can be seen as the first step that the world took towards social networking.

In 1999, a newer service came to the forefront with even more options available to users called LiveJournal.  At its inception, it was an exclusive club: you needed to know someone to get an invite to sign up.  There was a point where people were selling their invite codes for $25-30 apiece!  LiveJournal offered much in the way of customization of your individual space, ability to host photographs and other multi-media creations as well as also having a friends list and commenting abilities.  The biggest draw to LiveJournal in the beginning was their new “community” feature which allowed a user to create a group journal where ongoing conversations could be held by multiple users (up to 500 at a time).

The dawn of Web 2.0

While it is a hotly disputed topic of when “Web 2.0” became a reality, it is well known that the term was coined at the 2004 O’Reilly Mass Media Web 2.0 convention in late 2004.  What the term has come to mean however, in everyday terms is that the web instead of being a place where a person seeks out information, like in a library catalogue, it has become interactive. People have real experiences through virtual worlds and text-based chat rooms, and even now through video conferencing.  Thanks to file sharing sites and services, people are trading music and books and any other type of media imaginable.  The experience of Web 2.0 has moved to also take place on our cell phones where the new Android, iPhone and other devices are allowing for remote access to email, websites, navigation and news all at the tip of your fingers wherever you happen to be.

Of course, with the invention of ever greater technologies we come face to face with some of the problems of these opportunities. More than ever, privacy and identity protection are at the forefront of everyone’s minds as they use credit cards to purchase items for themselves and their loved ones, subscriptions to online video games and even use online services to send and receive faxes and attend university.  This concern is a very real one as sensitive and private identifying information is shared over the network of the Internet and opens users up to identity theft and fraud like never before.  While the Web 2.0 has made life simpler and more streamlined for the legitimate users, it has also made life simpler and more streamlined for those who would steal your information to use for their own ends.  This had led to a rise in the creation of privacy, anti-virus and other security software.  This has become a thriving occupation all on its own from websites offering virus protection scanning and programs to fix problems found to people who have taken the time to get training to do it manually and will come to your home and fix your computer for a fee.

What you see is what you get:

Thanks to the introduction of Web 2.0, the life blogging that has come with it, we are now seeing the Internet open up to new users at an amazing rate. Anyone who wants a website can pay a few dollars for a domain name of their choice and the majority of web hosts have a WYSIWYG (What You See Is What You Get) editor that requires no programming knowledge whatsoever.  This brings the world of website building to the newest computer user and for fans of the most obscure hobbies.  As time goes by, the World Wide Web looks to become more and more interactive.  Eventually one day, perhaps, a person will not need to leave their homes at all to conduct their daily business.  It is an exciting and uncertain time for people everywhere as regulations are imposed and new ways of communicating are built.  Pull up a chair, dear reader and come along for the ride!

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Sep
17

To Blog Or Not To Blog: That is The Question

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Having been in web design for a while, I’ve learned that most people want one of two kinds of website: Either they want a full-featured page with heaps of content, or they’ll want just a simple blog to post their daily thoughts, news, or complaints—mostly the latter.

With that in mind, the real question when choosing a web host, a web design, or even a content management system (like WordPress) is: What exactly am I going to do with this chunk of the Internet? Whether or not you want a full site or just a basic blog-style interface will even determine if you need a registered domain name or not. To help you move along the Deciding Path, use the guide below.

First Off, What is A Blog And What’s a Website?

Seems like an obvious difference, but what really is a blog, and what’s a website? I mean, what are they really?

A blog is a tool designed to make it easy to provide constant content updates. These could be anything from news articles to essays on proper ways to cook a turkey. This website, for instance, is a blog, because it provides periodically updated content pieces. A website on the other hand, is a more static chunk of code. It’s not likely to change as much, and provides a different function: It might serve as a digital business card, or it might contain an artist’s portfolio. It’s less focused on being updated, and more focused on being relevant.

So Which One do I Need?

The best way to think about it is this: What will you really be doing with your site? If you need a place where customers can go to view your products, or learn a bit more about your business, a plain website will suffice. Think of your site as a billboard for the information you want to get out. With that in mind, focus on a web host that delivers a lot of storage space and high bandwidth, as you’ll need both, especially if your site is a portfolio.

However, if you’re just going to use the Internet space to vent news, thoughts, or emotions, go with a blog instead. Not only will it be easier to facilitate your content, but you can focus on simplicity, too. Likewise, a simple .blogspot domain will be good, unless you’d like to create a specific brand for yourself.

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Categories : Web Design, blog, blogspot
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Sep
01

To Blog or Not to Blog?

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Social media is becoming an integral part of the 21st century.  Customers expect business owners to use social media marketing tools such as blogs to promote products and services.  In fact, 50% of global companies implement blogs into corporate communication and about 12% of larger Fortune 500 companies blog.  While there are many advantages of blogging, business owners must have the time and energy required to maintain a blog, otherwise it’s a lost cause.

Blogging is an increasingly popular way of maintaining relationships with existing customers and attracting new sale leads.  Perhaps the greatest advantage of blogging is being able to keep customers in the loop of the daily operations of a specific company.  Whether providing important customer updates, details on special promotions for first time buyers, discount information for existing customers or just random ramblings too read for enjoyment, everyone with a garnered interest appreciates being kept informed.  Companies that open their doors and share experiences via blogging are more often than not repaid with customer loyalty.

Blogs are also a great tool for building and strengthening business relationships.  Not only do blogs allow customers an insight, but also encourage them to participate in blogging by leaving comments and feedback regarding specific products or services.  Many blog administrators find it helpful to enable the comment feature on blogs to allow visitors to post comments and replies.  This is especially helpful when soliciting customer feedback.  Although most feedback is extremely positive or negative, each individual feedback response is vital for continuous improvements of product quality or services

Blogs also help to generate traffic to a particular website.  An increase in blog activity is typically a good indicator of increased traffic; thus more traffic means an increase in potential sells.  While it’s important to keep in mind that not everyone visiting a blog will make a purchase; however, blogs are a great marketing tool to fish for new sale leads.

Disadvantages of Blogging

The greatest drawback of blogging is the time it requires.  Depending on how often a blog is updated dictates how much effort is involved with maintenance.  If a blog is only updated once a month, bi-weekly, or weekly, the time required isn’t too demanding; however, for those requiring everyday entries, the task may become daunting.  It’s important to post scheduled blogging entries; old and out-of-date entries are a sure way to tarnish one’s reputation.

For blogs requiring daily entries, often the task of posting entries is outsourced to a third party.  While smaller companies may not have the resources to hire someone responsible for blogging, larger ventures find that having someone to handle the blog a worthwhile investment.

Spam is another disadvantage of hosting a blog.  While it’s not nearly as much of a nuisance as it was just a few years before, robots and malicious users continue to thrive on posting spam and other annoying posts.  The good news is that blog administrators have more control over blogs, especially when it comes to thwarting spam attacks.

Conclusion

The decision whether or not to blog depends on the size of the company and available resources.  Even though most blog web hosting packages include a free blog, the amount of time and effort required to maintain a functional blog is often too much of a strain on smaller ventures.  Mid to large-scale companies with a sizeable customer base, however, reap the most benefits from blogging.

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Nov
09

The Basics of Starting a Blog

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In order to host your first blog, you must plan thoroughly as there are so many different options available. Some bloggers host their own site, while others host from their computer. The latter method saves money and allows for complete customization and control. Despite these few advantages, web hosting has become inexpensive so it’s best to leave it to the professionals.

Free Blogging Software

The majority of blog owners choose WordPress for their blogging software. WordPress provides endless features and is free. The program is resource-intensive but usually isn’t an issue unless the site receives a high volume of traffic.

The installation of WordPress is a breeze, even for a newbie to the blogging industry. If this proves to be too difficult, there are free blogging services offered at WordPress.com and Blogger.com. A major advantage of these two sites is they are easily indexed by search engines so all information is available during a search very quickly.

Make it an Experience

The whole process of blog creation and hosting is an experience. You take different steps and build on those that precede them. Nothing in the blogging process is permanent so feel free to experiment with different combinations of features. Also, adding high-quality content is the key to having your blog be viewed by many visitors.

Treat your blog as something that’s important but not complex. Little technical knowledge is needed to start a blog; you just need an idea, commitment and a computer. Once you have the site running, it’s up to you where you want to take it. Many individuals blog to release frustrations, discuss an important topic or monetize their site in an attempt to make money.

Once you acquire your first reader and begin to build a subscriber base, you’ll be on the right path toward achieving your goals. As traffic increases, consider upgrading your hosting plan to accommodate.

An Overview of the Steps

To get started, register your own domain name, and don’t use a free service. This allows for complete control over every aspect of your blog. Begin with a shared hosting plan. As traffic increases, inquire with your provider the hosting plan to switch too and take it from there.

Luckily there are numerous sources available on the internet that can answer almost any question you have. It’s advantageous to register at blogging forums like on WordPress.com because there are many advanced bloggers that can further assist you. Whichever decision you make, blogs generate an exorbitant amount of traffic so your ideas will be viewed by thousands of visitors.

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Oct
06

3 Free Blog Hosting Solutions

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When it comes to starting up a blog and finding web hosting for it, many people turn to some of the free services on the web first. Getting yourself established on a free hosting service, before moving up to a paid one can save you some money – if you are willing to trade off some flexibility and features along with it.

Here are three great free blog hosting services that are aimed at advanced, moderate and new bloggers alike.

Free WordPress, for the People

Free WordPress Hosting

WordPress might offer the best free blogging tools out there today.  Not only do they provide the fantastic WordPress blogging script for download, but they also give you WordPress.com – a free place to start your own WordPress powered website, hosted on their servers, for free. If you want to get a blog up, but you don’t want to miss out on any great features – WordPress.com is well worth checking into.

Microblogging (for free) with Tumblr

Free Tumblr Hosting

Tumblr is another great free and easy way to start a blog.  It is mainly focused on short posts, like pictures, quotes, short strings of text, links, videos and more.  You can also quickly post things from your phone, desktop and email too. There are tons of free themes, and you can do a lot with customization too.

Free Posterous Makes Making Blog Posts Simple

Blog by Email

Posterous is a product I have not used much yet, but I have heard a lot of good things about. Here, you can make a post by simply sending in an e-mail.  If WYSIWYG editors, HTML and all that stuff just confuses you, Posterous really makes publishing pretty straight forward and easy. So if you know email, and how to send a message and send attachments, you can use Posterous to get a blog started instantly.

Know of another great free website blogging service? Let your suggestions in the comments!

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© Mitch Keeler 2010 | Check out my firefox help site and my tech blog too!

 


Mar
12

4 Ways to Branch Out Your Web Site

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Web Site Content Ideas

With any web site or online business, it is important to change things up a ‘bit every so often.  You don’t want to be seen as becoming stale, or yesterday’s news, so bringing new web site concepts or ideas could be the perfect diversification tool you need to keep people interested in what you do and what you have to offer. There is not a web site out there today that could not be helped by adding one of these four web site service ideas.

Here are four different ways you can branch your web site out:

Blogs – Many people use blogs to extend their web sites.  To keep people coming back several times a day, weekly, monthly or more you need to deliver fresh innovative content.  A blogging script is the perfect give you the perfect delivery tool to make that happen.

Forums or Message Boards – Setting up a forum script will give the fan base that your web site has a place to discuss issues or issues related to your web site.  For example, if I added forums to WebHostingShow.com, they would be for all of you to discuss web hosting and web development issues among yourselves.

Social Sites – It might not be a hosted service, but it is certainly a little something extra you can do to bring more eyeballs in to see your web site.  Look into setting up profiles on Twitter, Facebook and the like to bring mention of your web site outside your own domain.  Use them as a way to socialize with your fan base, and keep them up to date on the latest and greatest things you have to offer.

E-Commerce Scripts – Finally, you have e-commerce scripts (also sometimes called shopping cart scripts).  By adding an e-commerce section to your web site, you will bring in a new way to bring in revenue and sell your unique products and ideas.  Make sure you start off small, and you sell something that is unique to your web site or business.

There are your four different ways you can diversify your own web site or online business to attract new eyeballs, and keep the current eyeballs you have coming back for more content, news, and services.

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© Mitch Keeler 2010 | Check out my firefox help site and my tech blog too!