Foods.us Domain Name Is Sold for $20,000
ByCambridge, Massachusetts – (Cheap Web Hosting Directory) – November 18, 2005 – Domain name after market company, Sedo, has faciliated the second largest sale ever of a .US domain name. Foods.us was sold for $20,000 to Natural Foods Inc. by domain-owner Christian Zouzas.
Sedo has observed that the usage of .US domain extensions is sharply rising, with organizations turning to alternative top level domain extensions rather than .com to strengthen their online brand with American audiences.
According to data from the .US registry, the number of new .US registrations increased by 21 percent in Q3 2005 versus Q2 2005. Over the past 12 months, .US registry DNS lookups have increased by 250 percent to approximately 10 billion per month.
In addition, Sedo has supported a number of .US sales to foreign companies over the past year, including Viva Technology (Viva.us), a German-based publishing solutions provider; Dialogue Language School (language.us and languages.us), a Belgian-based dialogue language school; and EasyCar Ltd (EasyCar.us), a Britain-based car rental company. Other high-profile .US extensions registered by foreign companies include volvocars.us, hitachi.us, ikea.us and vuarnet.us.
Matt Bentley, CEO of Sedo.com commented on the trend, ”Outside the United States and most notably across Europe, most domain extensions are affiliated with the country in which the company operates. However, in the U.S., the standard is the .com extension. Many organizations, especially those based overseas, are strengthening their identity in American markets with a .US domain. As the extension grows in popularity, the value of owning a .US domain increases dramatically.”
Christian Zouzas, one of the largest .US domain holders, who sold foods.us through Sedo.com, has posted more than 200 .US domains for sale on Sedo.com, including–movies.us, America.us, property.us, and bingo.us, among others.
Mr. Zouzas said, ”Companies across all markets are now considering domains with .US extensions, especially those looking to enhance their marketing initiatives and grow their U.S. customer base. More companies are contacting me and researching domains available on Sedo.com, as they recognize the opportunity to drive their U.S. presence with a new .US domain name.”
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